Berners-Lee is right. Commerce has ruined the web, just like everything else it touches. The fact that some feel the need for such awkward structures at all attests to how the existing order (in all countries) fails to secure authors’ material interests:
The Universal Declaration of Human Rights (§27·2) wrote:Everyone has the right to the protection of the moral and material interests resulting from any scientific, literary or artistic production of which he is the author.
Although this is normally interpreted as the mandate for copyright, that fails just as abysmally. Even letting the phrase
content creator displace traditional forms like
artist,
author is an insult to the subjects concerned. Creative works are not fungible. Lumping any written or drawn work which might interest me, be it academic or literary, into an indefinite mass only makes sense to the businessman who stands to gain by claiming as much of others’ attention as he can. Stylists have always warned about copying marketers’ jargon, and their warnings are sound. I pay my favourite artist direct, for I enjoy his drawings and wish him sustained as he draws it. Profit never enters into it. We should not speak as if it ought.